Best Non Toxic Eyeshadow Brands (2025)

Last Updated on August 10, 2025 by NonToxicSwaps

Eyeshadows are available in so many beautiful colors and shades, but many are made from ingredients that can be harmful to our health. The following non toxic eyeshadow recommendations are safe and are void of toxic ingredients. Switch to non-toxic eyeshadow for a vibrant, safe glow!

DISCLAIMERS:

As an Amazon affiliate, we may earn from qualifying purchases.
The information provided here is for general informational purposes only and does not constitute medical advice. Always consult with a qualified healthcare professional for any health concerns or before making any decisions related to your health or treatment.
Information provided in this post is updated as of the date of the post. Brands may reformulate products after the date of this post. Check back for updates.

INGREDIENTS TO AVOID IN EYESHADOW

Carbon black: suspected carcinogen (PubChem ID: 483937265)
Coal Tar: carcinogen, skin irritant (PubChem)
Synthetic dyes: can be carcinogenic, genotoxic and offer no benefit to the product other than color (example: Red 40, Blue 1, Yellow 5) (PMID: 23026007)
Parabens: preservatives linked to endocrine disruption (PMID: 29596967), known to be carcinogenic due to endocrine disruption (PMID: 36746253) Parabens may be listed as methylparaben, ethylparaben, propylparaben, butylparaben, isobutylparaben, isopropylparaben, and benzylparaben.
Propylene glycol: penetration enhancer (PMID 31786711), bio-accumulative, can impact the nervous system (PMID: 25762872)
Sodium benzoate: study has shown to be mutagenic and cytotoxic in lymphocytes (PubChem ID: 517055); can form benzene when combined with ascorbic acid (Vitamin C) (PMID: 33371618)
Formaldehyde: suspected of causing cancer, genetic defects, skin & eye irritant (PubChem CID: 712); potential cognitive damage (PMID: 18333987)
Fragrance/Parfum: umbrella term including hundreds of toxins, including hormone disrupting phthalates, as well as skin irritants and allergens. Chemicals that are hidden behind this term can be carcinogenic, respiratory irritants, endocrine disruptors, reproductive toxins, neurotoxins, and more (PMID: 35669814)
Ethoxylated ingredients (PEGs, PPGs, polysorbates, ceteareth, phenoxyethanol): ethoxylation process produces ethylene oxide, a carcinogen and developmental toxin (PubChem CID: 6354) and 1,4-dioxane, a suspected carcinogen (PubChem CID: 31275)
Phenoxyethanol: deemed generally safe at a 1% concentration, however it’s production process, ethoxylation, can potentially contaminate phenoxyethanol with 1,4-dioxane and ethylene oxide (see above for ethoxylated ingredient description) (PubChem CID: 31236)